ASICS
BLAST SERIES™
We created a series of CGI films for the ASICS Megablast and Sonicblast, designed to translate comfort and bounce into a distinctive visual language. Using design-led metaphors for foam cushioning and energy recoil, we developed a tactile motion language that brought the superior comfort and energised bounce to life on screen.
Sectors
Service
Audio
Pre-launch Teaser
Sonicblast Design Treatment
For Sonicblast, we designed and built a sonic boom-inspired VFX moment to embody the feeling of super speed. The result was a high-energy visual expression that made speed feel visible.
Sonicblast Film
Working with Wonder Vision is great – the team takes an extremely collaborative approach to identifying our needs and has the flexibility to incorporate feedback efficiently at every stage.
Sonicblast 6s Edit
Megablast Design Treatment
For Megablast asset tool-kit, we stripped the idea back and pushed the energy in the foam floor further – delivering a sharper, more dynamic expression of mega bounce and speed.
Megablast Film
project? Get in touch.
